East Contra Costa County farmers decided to do something more than sell produce to packers after a year or two of unusually low farm prices. Not to jeopardize their individuality and independence, they met with the Contra Costa Farm Bureau to organize their vision.
Pursuant to the General Nonprofit Corporation Law of the State of California, Articles of Incorporation and a set of by-laws to educate the general public about farming in the “Brentwood Region” were filed under Harvest Time Inc. Any farm or ranch in Contra Costa County was welcome to join. First Directors were Jack Bloomfield, Tino Bacchini, Lee Laird, Gene Stonebarger Sr. and John Slatten with a total membership of ten.
Harvest Time grew to 29 members. Through collaboration, farmers experienced more exposure to a greater audience, raising awareness about the bounty they worked hard to produce. From 1984-88, BBQ’s were held to help finance advertising, the annual trail map and a public relations person keeping their membership dues down. In 1986, new Harvest Time signs adopted a new color scheme and attractive design.
1990 – 2000′s
The organization opted to do away with monthly director meetings. Elected Meredith Nunn of the Farmer’s Daughter as President and Roy Gursky assumed the joint duties of Secretary and Treasurer, handled day to day operations and production of the annual trail map until 2004. In its beginning, seven members offered u-pick cherries on less than 90 acres and lead the way to today’s 20+ members representing 350 acres with a gross volume of about 1,500 tons per year.
To date, Harvest Time membership has met annually to discuss the direction of their organization and finalize the content of the annual trail map. A formal Board of Directors was formed once again and met monthly to guide a Five Year Plan which included a Membership / Sponsorship campaign to become a self sustaining organization for years to come.